My general feeling is that there are very few blue oceans in which companies exist. The majority of markets are full of predators and or would be predators actively searching for weaknesses and opportunities to exploit.
This semester I have been working on a type of field study with a team at Intel focusing on looking at some emerging trends in the digital space and looking at data economy over the next decade. It has been fascinating work but something that Intel team lead said has been pinging back and forth in my head ever sense. Occasionally lighting up my thoughts but more often just bouncing around. After spending a good deal of time gathering info on some emerging companies he ask our team to identify the most difficult problems these companies and groups are trying to over come. Then he stated that Intel looks for the problems that no one else can solve then goes after them. He explained that they believe the difficulty of the solution will help create a barrier to entry.
Not too long ago I was sitting in a fireside on marriage with my wife and the speaker told how marriage should be one place where there is no competition. Once again ping went off and my mind started thinking about how beautiful the gospel is. All throughout our lives we are in competition with others. From school to childhood sports and of course in the work place. How wonderful it is that the gospel is the polar opposite. We are taught to help others and to serve. We sacrifice our own wants and desires for those of our family's and communities. The gospel is a blue ocean.
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